THE 10 PRINCIPLES OF CREATIVITY
AUTHENTIC, UNCONVENTIONAL, CURIOUS, RESOURCEFUL, PATIENT, PRESENT, INTUITIVE, EXPRESSIVE, INVENTIVE, INSPIRED
BUILD AND SUPPORT CREATIVE CONFIDENCE
The Choose Creativity initiative is based on the 10 Principles of Creativity. We deliver our programming through three unique frameworks – whole-school, after-school/community organizations, and corporate – by training the teachers and professionals to use the 10 Principles at work, with students, and in their own lives. Each framework consists of content and professional development workshops that develop creative confidence, resilience, and social-emotional skills.
WHOLE SCHOOL PROGRAM
AFTER-SCHOOL AND COMMUNITY PROGRAM
CORPORATE PROGRAM
THE 10 PRINCIPLES OF CREATIVITY
The 10 Principles of Creativity and their Mantras are the pillars of Choose Creativity. They were developed by Marina and Kevin Krim in response to the tragic loss of two of their children to help others overcome adversity using a creative mindset.
AUTHENTIC
My Ideas Come From Who I Am
EXPRESSIVE
I Can Share My Feelings In Different Ways
RESOURCEFUL
I Can Make Something From Nothing
INTUITIVE
I Trust MySelf And What Feels Right To Me
CURIOUS
I Like To Learn New Things And Try Out New Ideas
PRESENT
I Pay Attention To MySelf And My World
UNCONVENTIONAL
I Can Do Things In Unexpected Ways
INVENTIVE
I Come Up With And Use Good
Ideas In All Parts Of My Life
PATIENT
I Know My Best Ideas Take Time
INSPIRED
I Get Ideas From My Every Day Life And World
AUTHENTIC
My ideas come from who I am
EXPRESSIVE
I can share my feelings in different ways
RESOURCEFUL
I can make something from nothing
INTUITIVE
I trust myself and what feels right to me
CURIOUS
I like to learn new things and try out new ideas
PRESENT
I pay attention to myself and my world
UNCONVENTIONAL
I can do things in unexpected ways
INVENTIVE
I come up with and use good ideas in all parts of my life
PATIENT
I know my best ideas take time
INSPIRED
I get ideas from my every day life and world
WHY IT MATTERS
Creative confidence helps us as individuals and helps the organizations we’re a part of. Legendary Stanford psychology professor Albert Bandura has shown that “our belief systems affect our actions, goals, and perception. Individuals who come to believe that they can effect change in their lives and worlds are more likely to accomplish what they set out to do. [They] set their sights higher, try harder, persevere longer, and show more resilience in the face of [adversity].” (Source: “Creative Confidence: Unleashing the Creative Potential Within Us All” by David Kelley and Tom Kelley)
WHY IT MATTERS
Creative confidence helps us as individuals and helps the organizations we’re a part of. Legendary Stanford psychology professor Albert Bandura has shown that “our belief systems affect our actions, goals, and perception. Individuals who come to believe that they can effect change in their lives and worlds are more likely to accomplish what they set out to do. [They] set their sights higher, try harder, persevere longer, and show more resilience in the face of [adversity].” (Source: “Creative Confidence: Unleashing the Creative Potential Within Us All” by David Kelley and Tom Kelley)
Instructors from the Boys' Club of New York
ABOUT OUR PROFESSIONAL DEVELOPMENT TRAINING
Our professional development workshops show participants
how to engage with the 10 Principles of Creativity through content, discussion, and hands-on activities. By learning how to identify and use the 10 Principles for themselves and with others, participants nurture and develop a creative mindset and approach.
Instructors from the Boys’ Club of New York
OUR PROGRAMS
WHOLE SCHOOL PROGRAM
Our whole-school initiative integrates Choose Creativity and the 10
Principles across student learning processes and subject areas to help
students connect to their unique life experiences and innate creativity. Our
Creative Coaches train your staff how to use this framework and provide
follow-up observation.
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AFTER-SCHOOL AND COMMUNITY PROGRAM
Our after-school initiative introduces Choose Creativity and the 10 Principles through comprehensive training delivered by our Creative
Coaches. These sessions help instructors employ the 10 Principles through hands-on lessons to engage students and build their creative skills. We also offer instructors a database of creative challenges to draw from.
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CORPORATE PROGRAM
From a single workshop to an ongoing series, our Creative Coaches will
work with corporate partners to address a creative approach in the
workplace, including culture, leadership, team building, communication
skills, and goal setting.
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